GEN Z FINDS STRENGTH IN SOFT SAVING

Gen Z Finds Strength in Soft Saving

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, economic success adhered to a familiar pattern: make progressively, conserve aggressively, get a home, and prepare for retired life. But Gen Z is coming close to money with a fresh viewpoint. Rather than focusing solely on lasting accumulation, this generation is prioritizing balance,

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The Rise of Soft Saving in Gen Z’s Wallets

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, financial success adhered to a familiar pattern: make gradually, conserve aggressively, get a home, and prepare for retired life. Yet Gen Z is coming close to money with a fresh viewpoint. As opposed to focusing only on long-lasting build-up, this generation is focusing on equilibri

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